

Before this, we were running ads and just praying something worked. Since working with Brass Balls, we’ve cut our ad spend in half, doubled our conversions, and finally have a backend that converts. My only regret? Not starting sooner.
- Zane M.
John Floor has a gift for turning complex ideas into simple, effective moves. We implemented his 3-step funnel layout and saw immediate results.
Sofia Al A. - Brass Balls Member
Working with John was one of the best decisions we’ve made. We now have a clear, structured funnel and the confidence to run it. And it’s working — our weekly revenue is up, and we’re not guessing aimlessly anymore.
Jamie W. - Earlier client of John
Before this, I honestly felt embarrassed. I’d spent money on coaching, ads, even paid for a fancy website and every "latest" tactic, but nothing brought in real paying clients. Starting out I felt it was outdated and ancient, but its timeless principles that work for any business in any economy - If you apply it.
Logan Carter - Brass Balls Diamond Member
Brass Balls gave me exactly what I was missing: a predictable system. The newsletter alone gave me the clarity to rebuild my lead gen, rewrite my emails, and finally close high-ticket clients. John Floor doesn’t just teach the tactics, but he goes deep into the psychology behind it to help me understand why, where and how to use it. Stuff I've been using for years have a whole new value now.
Louis B - Brass Balls Member
Every online business is different, employing different strategic approaches and organizational structures, and offering different products and services. Therefore, individual results will vary from user to user. YOUR BUSINESS’ INDIVIDUAL RESULTS WILL VARY DEPENDING UPON A VARIETY OF FACTORS UNIQUE TO YOUR BUSINESS, INCLUDING BUT NOT LIMITED TO YOUR CONTENT, BUSINESS MODEL, AND PRODUCT AND SERVICE OFFERINGS.